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Social Media Essentials ITSM

 

ABOUT:

These days, social media tools are as common as cell phones, reality TV and celebrity award shows. By embracing social media tools and skills to market your business, you are amplifying the voice of your current customers and potential communities. This voice is strong and has the ability to change the perception of your company more than any multi-million dollar marketing campaign. The best part is, most of these tools are readily available with infinite possibilities.

The pervasive hyperbole of social media is affecting businesses like yours every day. Waiting to implement a social media presence for your business is no longer optional. This hands-on one-day workshop is designed to introduce rudimentary social media tools and skills, such as, Facebook, identity awareness, Twitter and dialogue engagement. Discover the fundamentals of creating a social media presence and see firsthand how organizations are using it to brand their business, communicate with their customers and expand their community. You will leave this workshop with a social media plan and practical ideas that you can implement immediately.

TOPICS:

  • Social Media Review
    • Review the shift in information delivery and how our customers are getting
      information today and tomorrow. How organizations are dealing with walled
      gardens or open communications.
  • Social Media Policy Creation
    • Policy workshop helps students learn to create a policy to ensure that
      employees are using social outlets correctly as it relates to the Service Desk
      and the organization.
  • Twitter Review and Workshop
    • Twitter basics and usage of Twitter and the Service Desk for ITIL processes.
  • Facebook Review and Workshop
    • Facebook basics and usage. Creating a community for your customers to
      interact with IT Services.
  • LinkedIn Review and Workshop
    • LinkedIn basics and usage. Creating and branding your employees to
      leverage your knowledgebase, utilizing this resource for research and building
      professionalism.
  • Video Review and Workshop
    • YouTube / Vimeo basics and usage. Explore the powerful medium of speaking
      with your organization and customers!
  • New Media Tool Review
    • Social Support, Professional Resources, Crowd Sourcing, Geo-Location, Marketing Tools.

PREREQUISITE:

  • Never used Twitter
  • Never used Facebook for Company Purposes (YES THERE IS A WAY).
  • Never Explored Features beyond a LinkedIn Profile.
  • Never Worked with Video Sharing for Company Purposes.

**STUDENTS SHOULD BRING A LAPTOP TO PARTICIPATE IN HANDS ON LABS**

WHO SHOULD ATTEND:

  • IT Staff
  • Marketing Staff
  • PR Professionals
  • Support Professionals
  • Marketing Professionals
  • Press & Bloggers
  • Small Business Owners
  • Students

PERKS & BENEFITS:

  • Free WIFI throughout the venue
  • 200 page manual to take home
  • CD / USB Key with all Handouts, Movies and Labs
  • Live working Social Sites from Labs to use when you return to work
  • Prizes from the IT Skeptic
  • One month of email support for your social efforts

FEES:

  • Fees vary by location

Questions: events@servicesphere.com or call 303-459-4083

Speaker:
 

Christopher M. Dancy
Founder, Community Manager

Chris Dancy is founder of ServiceSphere™, an organization dedicated to helping IT organizations successfully adopt ITSM tools and ITMM practices. Chris has over 20 years of experience in IT.

With experiences ranging from service desk manager, presales engineer, best practices consultant, as well as sales and marketing executive, Chris has a unique view of the IT space from his social media control center.

Known as @servicesphere on Twitter, he is a visionary and pioneer (NOT a THOUGHT LEADER) in the use of social media for IT service management.

ServiceSphere the first ITSM organization to market with offerings combining Social Media and ITSM! ServiceSphere is recognized as the most influential ITIL and ITSM Twitter organization globally.